The world’s largest consumer technology event, the Consumer Electronics Show (CES), kicked off in Las Vegas showcasing the latest technology with over 20,000 product launches, 4,500 exhibitors and 185,000 attendees. Brightstar’s very own Alakshendra (Alaks) Swarup was able to provide on-the-ground market intelligence for Brightstar, as industry giants and tech start-ups revealed their latest innovative technologies and cutting-edge products. Alaks attended numerous keynote speeches and conference sessions to provide our clients with the latest industry news and key takeaways from this year’s event.